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Binance is seeking a Product Marketing Manager to support go-to-market execution across the organization. The role focuses on translating product strategy into compelling market narratives, coordinating cross-functional GTM initiatives, and ensuring consistent messaging across channels. You will work with product, sales, and communications teams to launch features and campaigns, develop positioning frameworks, create marketing collateral, and measure campaign effectiveness. This position is ideal for a marketing professional with 3-5 years of experience who understands blockchain/crypto fundamentals and can operate in a fast-paced, global environment. You'll support multiple product lines within Binance's ecosystem—from trading platforms to Web3 features—and help drive user acquisition and engagement. The role requires strong project management, cross-functional collaboration, analytical thinking, and the ability to distill complex technical concepts into clear market messaging.
