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Showpad is seeking an experienced Web Technical Lead to own the architecture and multi-quarter roadmap of its marketing websites. This role is responsible for evaluating new technologies, managing web platforms, and optimizing conversion and SEO strategies. The successful candidate will be a technical authority across platforms and vendor relationships, bringing forward proactive proposals to enhance performance and user experience.
Key responsibilities include:
- Owning the multi-quarter web roadmap, including development, consolidation, and optimization of web assets
- Proposing enhancements in performance, architecture, and user experience with documented rationale
- Evaluating new technologies and platform capabilities, communicating the web roadmap to the marketing team
- Serving as technical advisor for the conversion rate optimization program and diagnosing funnel drop-offs
- Managing technical SEO health, conducting audits, and maintaining the technical debt register
- Acting as the technical authority for the headless WordPress and Next.js stack, overseeing technical vendor relationships
- Administering Google Tag Manager and ensuring compliance with privacy and consent standards
- Writing and automating tooling for site-wide audits and consent checks
The role operates on a 3:30 PM IST shift and requires excellent communication skills with the ability to work across US and EU time zones.
REQUIREMENTS:
Must have:
- 10+ years building and running B2B marketing websites, with experience in headless or decoupled CMS environments
- Proven experience in technical SEO implementation, including migrations or rebrands
- Expertise in WordPress administration, Next.js and React, and Google Tag Manager
- Strong skills in HTML, CSS with Tailwind, and JavaScript for building custom solutions
- Experience with privacy and consent concepts, and managing technical vendor relationships
- Proficiency in Vercel and GitHub deployments and configurations
- Excellent communication skills with ability to work across US and EU time zones
Nice to have:
- Ownership of a web roadmap with successful initiatives
- Experience in B2B SaaS marketing to enterprise buyers
- Familiarity with AI search / AEO / GEO and localization platforms
- Experience with personalization tooling and accessibility standards
- Direct people management experience and relevant certifications
